GTMN
GTMN is the GTM News Podcast. A live weekly show that sits at the intersection of growth marketing, sales tech, marketing tech, and ad tech. We are the “Front Page for GTM Tech” — blending sharp commentary, data storytelling, interviews, and trends.
Hosts are Pranav Piyush and Austin Hay — both operators in the ecosystem with GTM experience across Ramp, PayPal, Dropbox, mParticle, Branch, BILL, and with published courses at Reforge!
Episodes
29 episodes
Why AI saved Salesforce and ruined CRM pricing
In Part 2 of this CRM deep dive on GTMN, Pranav and Austin analyze the decade-long shift from early predictive models to multi-step autonomous agents, disrupted pricing architectures, and the surge of AI-native CRM platforms.
The secret history of CRM: How Siebel, Salesforce, and HubSpot built a $100B category
How did Customer Relationship Management (CRM) evolve from a physical desk Rolodex into the most critical $100B software category in business history? In this refurbished episode of GTMN, Pranav and Austin kick off a b...
Inside the future of AI collaboration with Jacob Posel, founder of HQ | GTMN 25
In this special interview episode of GTMN, Pranav and Austin are joined by Jacob Posel, the founder of HQ. Jacob shares his journey from functioning as a software engineer to stepping up as the Director of AI at Common Thread Collective. He als...
The 2030 marketing org structure & why "AI-looking" ads fail | GTMN 25
Google just announced the end of the search engine as we know it. In Episode 25 of GTMN, Pranav and Austin reunite after a wild May breakout to cover massive disruptions from Google Marketing Live, the future architecture of the 2030 mar...
Why 40% of AI Agents Fail & Meta Goes Headless | GTMN 24
Is the AI agent bubble about to burst, or are we just using them wrong?In Episode 24 of GTMN, Pranav and Austin break down the latest Gartner report predicting a massive failure rate for AI agent projects. They also discuss Meta's game-...
China Blocks Meta’s $2B Deal, ChatGPT Ads Expand & Reddit's 74% Growth | GTMN 23
Are marketers officially experiencing AI fatigue?In Episode 23 of GTMN, Pranav and Austin break down a massive week in the ad tech and AI space. From Meta launching a first-party Command Line Interface (CLI) for agents to China blocking...
The Death of Ad Agencies, $4.7M Podcast Ads, & LinkedIn's Algo Update | GTMN 22
Is the traditional advertising agency model officially dead?In Episode 22 of GTMN, Pranav and Austin break down a shocking new report revealing that over 90% of agency decision-makers believe the traditional agency model is broken. They...
The Q1 Recap: Platform Wars, The Future of Commerce & Custom AI | GTMN
The first quarter of 2026 is officially on the books, and AI isn't just a tool anymore—it's the foundation of how we reach customers.Welcome to a special recap edition of GTMN! We've curated the most essential segments from all of our re...
The 47-Second Attention Span Crisis & The "Marketing Engineer" Myth | GTMN 21
Is human attention disappearing entirely, or are we just adapting to the AI era?In Episode 21 of GTMN, Pranav and Austin dive deep into the rapidly shrinking human attention span and the "Ozempification" of hard work. They also br...
Unilever's $1B Gummy Buy, OpenAI's $100B Ad Plan, & Shoppable TV Ads | GTMN 20
In Episode 20 of GTMN, Pranav and Austin break down the wild $1 billion acquisition of the gummy brand Grüns. They also dive into Keyplay's acquisition by Inflection, the rise of "throwaway" AI skills, and how to build a personal AI knowledge b...
Meta's $6M Addiction Lawsuit, Unilever's Hiring Freeze & Claude Hacks | GTMN 19
Is the infinite scroll finally facing legal consequences?In Episode 19 of GTMN, Pranav and Austin return to discuss the massive implications of a landmark $6 million jury award against Meta and Google for platform addiction. They ...
The AI Marketing Divide, Webflow vs. Claude, & PMax Updates | GTMN 18
Is AI actually driving growth, or just making marketers faster at the wrong things?In this episode, Pranav and Austin dive into a deep debate about the future of marketing careers in the age of AI. They also unpack Austin's genius...
Amazon Hits $717B, Meta Bans AI Accounts, & X Money Beta | GTMN 17
In this episode of GTMN, Pranav and Austin break down the rising costs of consumer goods (including a $38 Chipotle burrito) and what it means for media buyers who need to strictly enforce offer testing. They also dive into Amazon dethroning Wal...
Meta’s $2B AI Agent, ChatGPT Ads Are Live, & Digital Immortality | GTMN 16
Is AI finally taking over media buying?In Episode 16, Pranav and Austin discuss Meta’s massive $2B acquisition of Manus AI and Mark Zuckerberg's goal to automate all media buying by 2026. They also dive into the reality of ChatGPT...
Something Big Is Happening" in AI & The Leaked OpenAI Ad | GTMN 15
In Episode 15, Pranav and Austin break down the viral "Something Big Is Happening" post by Matt Schumer and debate whether AI tools like Cloud Code are fundamentally changing software engineering forever. They also dive into the Super Bowl's re...
Google Hits $400B, SaaS Stocks Crash, & The "OpenClaw" Saga | GTMN 14
In Episode 14, Pranav and Austin discuss the massive market panic as SaaS stocks sell off, with investors fearing that AI agents will replace traditional software tools. They also break down Google’s staggering $400B earnings, Meta’s aggressive...
OpenAI Launches Ads ($60 CPM) & Google's AI Shift | GTMN 13
In Episode 13, Pranav and Austin break down the massive news that OpenAI is launching ads with a $60 CPM—nearly 3x what Meta charges. They also discuss Google's pivot to include links and citations in AI responses, the blurring line between AI ...
Is Marketing Attribution A Lie? | GTMN 12
In Episode 12, Austin and Pranav dive deep into the "Attribution Odyssey," exploring why 80% of founders have the wrong expectations about what their data can actually tell them. They discuss why deterministic attribution is often misunderstood...
GTMN E11 Agentic Commerce, AppsFlyer Hits $500M ARR, PayPal Media Network & 2026 Predictions
Welcome back to GTMN for the first episode of 2026! 🚀In this episode, Pranav and Austin kick off the year by breaking down the buzz around "Agentic Commerce" coming out of CES and the IAB's new roadmap. We discuss whether AI agents will ...
GTMN E10 - AI GTM Summit (ft Brendan Short), Salesforce Acquisitions, Zoominfo Lawsuit, and TikTok
We made it to Episode 10! In this season finale, Pranav and Austin welcome their first-ever guest, Brendan Short from The Signal. It was a massive week for M&A and industry drama. TikTok is officially selling its US entity, Salesforce acqui...
GTMN E9 Disney’s $1B OpenAI Bet, Netflix Bids $72B, Social Media Ban & 15% Agency Job Cuts
Disney invests $1B in OpenAI, Netflix makes a massive $72B bid for Warner Bros, and Australia becomes the first country to ban social media for anyone under 16.In GTMN Episode 9, Pranav and Austin break down the media consolidation wars...
GTMN E8 Gemini Beats ChatGPT, OpenAI "Code Red", Ramp Ends Outbound & 4,000 Agency Job Cuts
In the eighth episode of GTMN, hosts Pranav and Austin kick off with Austin's recap of his "Taco Bell Ultra"—a 30-mile run fueled by cinnamon twists. They dig into the data behind Black Friday, exposing how inflation and upper-income households...
GTMN E7 Gemini 3 Apps, ChatGPT Shopping Fails, The Black Friday "Lie" & GoDaddy Roast
In the seventh episode of GTMN, hosts Pranav and Austin celebrate Thanksgiving in costume while breaking down the week's biggest AI shifts. They debate the underwhelming launch of ChatGPT's shopping research feature and discuss the "Valley of D...
GTMN - E6 - Adobe Buys Semrush for $1.9B, Alembic's $145M "Causal AI", Taco Bell Ultra
In the sixth episode of GTMN, hosts Pranav and Austin react to the massive news that Adobe has acquired Semrush for $1.9B to bolster its marketing analytics suite. They debate whether this is a "good acquisition" or if legacy players like...
GTMN - E5 - AI Clones of Your Brain, Hightouch's "Martech Super Brain", Reddit's New Ads!
In the fifth episode of GTMN, hosts Pranav Piyush and Austin Hay explore "Super Me," a new company from marketing legend Casey Winters that creates an AI clone of an expert's brain. They then dive deep into Brian Balfour's "king of loops" strat...